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Kenaura

Marketing teams

Walk into the leadership meeting with the trend, not the surprise.

Kenaura gives marketing teams a live read on brand sentiment, flags issues while they are still a handful of posts, and turns it all into reporting leadership can follow.

Protect brand equity

Know how people feel about the brand, every day.

Sentiment is scored on every mention across reviews, social, forums and news. Topic clusters show whether support, pricing or product is moving the average, so you know where brand perception is actually being shaped.

  • Daily sentiment by source and topic
  • Tone shifts visible within hours
  • Brand terms and exclusions you control

Brand sentiment, last 7 days

72% positive 17% neutral 11% negative

Catch PR issues early

Hear the complaint at 14 posts, not 1,400.

Spike detection compares volume and sentiment with your brand's own baseline. When a topic breaks pattern, the alert arrives with the mentions and phrases driving it, so the first conversation is about the response, not the research.

  • Alerts measured against your own normal
  • Sensitivity tuned per brand
  • Context attached to every alert

Negative spike: Pricing

High

14 posts in 2 hours mentioning a renewal price change. 3.2x the 7-day baseline.

What is driving it

  • renewal price
  • no notice
  • cancel
  • annual plan

Report to leadership

Reputation reporting that holds up to questions.

The weekly digest summarises what changed and why, in a format leadership reads. Competitor benchmarking adds context: is this a brand issue, or is the whole category moving?

  • Weekly digest with week-over-week change
  • Share of voice against competitors
  • PDF and CSV for your own decks

Share of voice and positive share

  • Your brand38% SOV74%
  • Competitor A29% SOV61%
  • Competitor B21% SOV66%
  • Competitor C12% SOV52%

Where it fits

Built into the work marketing already does.

Campaign launches

Watch sentiment and volume in the hours after a launch and see which message is landing.

Issue response

Route alerts to the right owner so a support problem does not become a brand problem.

Competitive context

Compare your sentiment and share of voice against the brands you compete with.

Quarterly reviews

Pull reputation trends for any period in your retention window, ready for the deck.

Product feedback

Share topic clusters with product and support so recurring issues get fixed at the source.

Brand health tracking

Keep a steady read on brand health between formal research studies.

Questions

For marketing teams

Who on the team should get alerts?

Alerts can be routed by brand and by team, so brand managers, communications and customer experience each receive the alerts that are theirs to act on.

Can we monitor more than one product line?

Yes. Growth plans support multiple brands, and each can represent a product line with its own terms, sources and thresholds.

Will Kenaura respond to posts for us?

No. Kenaura surfaces, scores and alerts. Every response stays with your team and your own tools.

Listening now

Your brand is being discussed right now. Hear it first.

Point Kenaura at your brand and the first mentions start flowing into your feed, scored and grouped, the same day.